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MBA iQ is committed to making graduate management education accessible to all. 


MBA iQ connects business schools with high quality candidates.

The graduate management education space is filled with thousands of programs competing for the best talent. For schools, MBA iQ offers a simple online solution to help you broaden and diversify your applicant - and student - pool by attracting a more diverse and academically ready student body. We believe that diversity is key to building a dynamic and successful cohort, and diversity doesn’t end with demographics like ethnicity, geography or a test score. MBA iQ gives you the confidence to expand how you define quality professional experience, education, or industry by leveling the playing field for a larger pool of applicants.  

Devi Vallabhaneni | Founder
MBA iQ® was founded by Devi Vallabhaneni who had a vision to make business education accessible and affordable. Devi’s life’s work has been focused on MBA admissions and readiness, thus making MBA iQ’s mission incredibly personal to her.
Devi’s journey started with the wild notion of developing credentials for business managers, which became the subject of a Harvard Business School Case Study in 2006. This became a book published by John Wiley & Sons in 2009 and after working with ACT and Harvard Business School, evolved into MBA iQ.
At ACT, Devi was part of the team who developed its workforce development strategy, using the MBA iQ's curriculum as a blueprint. From 2013 to 2016, she served on the Harvard Business School Admissions Board where she helped with women’s outreach; interviewed prospective candidates; and advised on HBS’ testing strategy for its own pre-MBA program - CORe.
Devi believes that MBA iQ can transform business education because she has seen MBA iQ’s impact at institutions like Penn State and University of Chicago Booth School of Business.
She is currently a Managing Director and HBS Interviewer-in-Residence at mbaMission.
Joanna Graham | Chief Focus Officer
Joanna believes in the transformative power of education and has spent nearly 20 years in the higher education and standardized testing industry. She is a non-profit marketing executive with extensive product management experience as well as a successful small business owner.
Joanna currently works with multiple edtech organizations on the future of education and online learning. She provides guidance on brand identity and positioning as well as new product development and GTM strategy. Her previous roles include Chief Marketing and Products Officer at HRCI and Director-level roles at Veritas Prep and the Graduate Management Admissions Council. Having worked in admissions consulting, Joanna has seen the impact of lack of readiness for aspiring MBAs and believes MBA iQ’s innovative model can create a win-win for both schools and students. 
Joanna serves on multiple nonprofit boards including Team Red, White, and Blue, Educational Credential Evaluator, IRONMAN Women for Tri and the Board of Governors at Georgetown University. In 2019, she was named to the Washington Business Journal’s Top 40 Under 40 Business Leaders. She is a proud military veteran spouse, an accomplished ultrarunner and 2x Ironman triathlete, and proud mom of one fur-kid and one non-furry kid. 
Cedric Crocker | Advisor
Cedric Crocker is a strategic advisor and partner at Sage Partners LLC, where he specializes in education, school-to-work, recruitment, professional development, and talent management.
Cedric works with CEOs and seniors teams in companies globally to help them grow. His approach is practical and outcomes-oriented, focusing on the drivers of success, from enterprise, product, and IP strategy to go-to-market approaches and  strategic partnerships. He has worked with companies across industries, from professional services to fintech, edtech, enterprise and consumer software, and semiconductor equipment as well as an expert advisor to equity and research firms.